{"id":14,"date":"2025-04-19T14:03:33","date_gmt":"2025-04-19T05:03:33","guid":{"rendered":"https:\/\/www.decoboco.info\/en\/?page_id=14"},"modified":"2026-09-22T23:57:20","modified_gmt":"2026-09-22T14:57:20","slug":"advertise","status":"publish","type":"page","link":"https:\/\/www.decoboco.info\/en\/advertise","title":{"rendered":"Media Kit \/ Advertising Information"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">1. Site Overview<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Item<\/th><th>Details<\/th><\/tr><tr><td>Site Name<\/td><td>decoboco Official Store Blog<\/td><\/tr><tr><td>Category<\/td><td>Motorcycle Maintenance, Customization, Reviews, Maintenance, DIY<\/td><\/tr><tr><td>Annual Page Views<\/td><td><strong>Approximately 1.8 million PV<\/strong>(Monthly average: 150,000 PV)<\/td><\/tr><tr><td>Annual Active Users<\/td><td><strong>Approximately 600,000 UU<\/strong>(Monthly average: 50,000\u201360,000 UU)<\/td><\/tr><tr><td>Launch Date<\/td><td>2005<\/td><\/tr><tr><td>Operator<\/td><td>decoboco (Two-wheel Sales, Maintenance, Customization)<\/td><\/tr><tr><td>Primary Traffic Channels<\/td><td>Organic Search \/ Direct \/ SNS \/ Referral<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">2. Traffic Performance<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">2-1. Channel Share<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Traffic Channel<\/strong><\/td><td><strong>Share<\/strong><\/td><\/tr><tr><td>Organic Search&nbsp;<\/td><td>Approx. 59%<\/td><\/tr><tr><td>Direct<\/td><td>Approx. 38%<\/td><\/tr><tr><td>Other<\/td><td>Approx. 3%<\/td><\/tr><tr><td>Total<\/td><td>100%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Search traffic accounts for approximately 60%, with branded search keywords representing 18% of the mix.<strong> Additionally, referral traffic from Facebook, Instagram, and X remains stable on a daily basis.<\/strong><\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">2-2. Age Demographics<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Age Range<\/strong><\/td><td><strong>Share<\/strong><\/td><\/tr><tr><td>45\u201354 years<\/td><td><strong>15.3%<\/strong><\/td><\/tr><tr><td>35\u201344 years<\/td><td>11.9%<\/td><\/tr><tr><td>25\u201334 years<\/td><td>9.6%<\/td><\/tr><tr><td>55\u201364 years<\/td><td>3.9%<\/td><\/tr><tr><td>18\u201324 years<\/td><td>3.3%<\/td><\/tr><tr><td>65+<\/td><td>1.8%<\/td><\/tr><tr><td>Unknown<\/td><td>62.6%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>The primary readership consists of 25\u201354 year-olds with high disposable income.<\/strong> The high percentage of unknown ages is due to GA data limitations; in reality, our core audience is serious riders in their 30s and 40s.<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">3. Reader Attributes &#038; Insights<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>DIY maintenance and customization content receives approximately <strong>3x higher<\/strong> click-through rates<\/li>\n\n\n\n<li>Average page dwell time of <strong>2 minutes 50 seconds<\/strong>\u2014notably long<\/li>\n\n\n\n<li>High purchase intent for tools, chemicals, and apparel<\/li>\n\n\n\n<li>Strong engagement rates through our own SNS-integrated campaigns<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">4. Advertising Menu Samples<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Menu<\/strong><\/td><td><strong>Placement &#038; Specs<\/strong><\/td><td><strong>Duration<\/strong><\/td><td><strong>Price (excl. tax)<\/strong><\/td><\/tr><tr><td>Title Banner<\/td><td>By negotiation<\/td><td>30 days<\/td><td>\u00a580,000\u2013<\/td><\/tr><tr><td>Header Banner<\/td><td>728\u00d790, 300\u00d7250, etc. (static)<\/td><td>30 days<\/td><td>\u00a550,000<\/td><\/tr><tr><td>Native Ad Below Article<\/td><td>Thumbnail + 40-character headline + 120-character text<\/td><td>30 days<\/td><td>\u00a525,000<\/td><\/tr><tr><td>Review Article Tie-up<\/td><td>3,000\u20134,000 words + 10 photos<\/td><td>No expiration<\/td><td>\u00a5180,000<\/td><\/tr><tr><td>YouTube Real-World Review<\/td><td>5\u20138 minutes<\/td><td>1 video<\/td><td>\u00a5200,000\u2013<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">*Additional fees apply if creative production is required<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pricing Philosophy<\/strong><br>Our site boasts approximately 150,000 monthly PV (1.8 million annually) and reaches motorcycle enthusiasts with high disposable income and strong purchase intent. Based on industry-standard CPM rates (\u00a5400\u2013600) and our own average CTR performance, we&#8217;ve calculated fair pricing that reflects actual results by accounting for:<br> 1. <strong>Limited inventory to maximize visibility<\/strong><br> 2. <strong>High conversion rates unique to hobby-focused media<\/strong><br><br> We also offer discounts for long-term contracts to support ongoing promotions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Prices are examples<\/strong><br>The above rates are estimates based on standard menu options and impression volumes. Duration, number of placements, creative content, reporting methods, and other details can be customized to your needs. We&#8217;ll provide a detailed quote after an initial consultation. Please feel free to reach out.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">5. Reporting &#038; KPIs&amp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">We share the following data monthly:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Impressions \/ Clicks \/ CTR<\/li>\n\n\n\n<li>Article Tie-ups: Average Dwell Time, PV, Bounce Rate<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">6. Application Flow<\/h2>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Contact Us (Form)<\/li>\n\n\n\n<li>Consultation on objectives, target audience, and duration<\/li>\n\n\n\n<li>Quote &#038; Schedule Proposal&amp;<\/li>\n\n\n\n<li>Submission<\/li>\n\n\n\n<li>Launch \u2192 Regular Reports<\/li>\n\n\n\n<li>Campaign End \u2192 Final Report<\/li>\n<\/ol>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>We can also offer special discounts for store relocations.<\/strong> Please don&#8217;t hesitate to reach out.<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">7. Contact Us<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Operated by: decoboco Media Team<\/li>\n\n\n\n<li><a href=\"https:\/\/docs.google.com\/forms\/d\/1l6Qw1Xh2nzEYhI4dqF4V3OvMxp4tBQL1Pwjni6FoRVk\/edit\">Contact Form<\/a>\n<ul class=\"wp-block-list\">\n<li>Please select a motorcycle model or similar, and write your inquiry in the free-text field.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Operator&#8217;s Message<\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>&#8220;Make motorcycle riding more fun&#8221;<\/strong> is our motto. We publish articles that balance expertise with trustworthiness every day. We look forward to becoming a bridge between our motorcycle-loving readers and your brand!<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>1. Site Overview Item Details Site Name decoboco Official Store Blog Category Motorcycle Maintenance, Customization, Reviews, Maintenance, DIY Annual Page Views Approximately 1.8 million PV(Monthly average: 150,000 PV) Annual Active Users Approximately 600,000 UU(Monthly average: 50,000\u201360,000 UU) Launch Date 2005 Operator decoboco (Two-wheel Sales, Maintenance, Customization) Primary Traffic Channels Organic Search \/ Direct \/ SNS [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"swell_btn_cv_data":"","footnotes":""},"class_list":["post-14","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.decoboco.info\/en\/wp-json\/wp\/v2\/pages\/14","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.decoboco.info\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.decoboco.info\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.decoboco.info\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.decoboco.info\/en\/wp-json\/wp\/v2\/comments?post=14"}],"version-history":[{"count":1,"href":"https:\/\/www.decoboco.info\/en\/wp-json\/wp\/v2\/pages\/14\/revisions"}],"predecessor-version":[{"id":164,"href":"https:\/\/www.decoboco.info\/en\/wp-json\/wp\/v2\/pages\/14\/revisions\/164"}],"wp:attachment":[{"href":"https:\/\/www.decoboco.info\/en\/wp-json\/wp\/v2\/media?parent=14"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}