
(/・ω・)/ It’s 8 o’clock, YO! Blog time!
YAMAHA Rider’s Café
As a stop-off point for touring, I take a breather at the Yamaha Riders Cafe on weekends.
I check each company’s website every morning.
While SNS distribution is the main way things are shared these days,
companies that are serious
“website pages” are also updated regularly.
When you move from an individual level to a company-wide level,
the awareness of being seen is “extremely high.” (*’ω’*)
And
I think about how tough it must be to come up with ideas like this, and they’re really doing it.

YAMAHA Rider’s Café
Various companies have been doing this kind of event for a while now, right?
At some location, coffee event-style
it’s surprisingly common.
However,
the number of meetings Yamaha is holding
is actually
“half-crazy.”
16 locations! A nationwide tour?
This is tough for them to organize… and it’s tough even if you try to go to all of them…
But with this many events being held, users must be happy too.
It becomes a nice little trigger to get out and ride (tour), and that’s really wonderful.

Every weekend… I have to take my hat off to them.

I’m amazed by the planning power to hold events nationwide without any discrimination.

